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Google Ads for Coaches · Berlin

Google Ads for coaches Berlin — more bookings on a fixed monthly fee

If you’re a coach, consultant, therapist, or freelancer in Berlin and you need a steady flow of enquiries, Google Ads is one of the most direct ways to get there. I set up and manage campaigns that bring in real leads — without the bloated agency overhead or long-term lock-in.

Book a free call → See pricing

30 minutes, no pitch — I’ll tell you honestly whether Google Ads makes sense for your situation right now.

10+ yearsworking in SEO & web
50+ websitesbuilt across 8 countries
Berlin-basedworking with clients worldwide
What’s included

Google Ads for coaches and consultants in Berlin — everything that matters, nothing that doesn’t

Every engagement is built around getting you more bookings and enquiries — not impressions or clicks for their own sake. Here’s what I cover from day one.

  • Campaigns built for bookings & enquiries — Search campaigns targeted at people actively looking for what you offer, structured to drive contact form fills, calls, and calendar bookings rather than just traffic.
  • A simple, focused landing page — if your current site isn’t set up to convert ad visitors, I can build a clean landing page that makes it easy for people to take the next step.
  • Lead form or calendar integration — whether you use a booking tool, a contact form, or a calendar link, I make sure your ads send people directly to the right action.
  • Small-budget friendly setup — you don’t need a big ad spend to make Google Ads work. I set up campaigns that are efficient from the start, so your budget goes as far as possible.
  • Conversion tracking — proper measurement of what your ads actually generate — form fills, calls, bookings — so you can see clearly what’s working and what isn’t.
  • Clear monthly reporting — a short, plain-language summary each month covering what your ads did, what changed, and what I’m doing next. No jargon, no dashboards you have to decode.
  • Ongoing optimisation — regular bid adjustments, search term reviews, negative keyword pruning, and ad copy testing to keep performance moving in the right direction.
How it works

Three clear steps from first call to live campaigns

1

Strategy call

We talk through your offer, your audience, your budget, and what a good lead looks like for you. I’ll tell you honestly what’s realistic before anything is agreed.

2

Build & launch

I set up campaigns, ad copy, tracking, and — if needed — a landing page. Everything is reviewed before it goes live, and I walk you through the setup.

3

Manage & report

I handle the day-to-day optimisation and send you a clear monthly summary. You stay informed without having to live inside Google Ads yourself.

Recent work

A few projects where Google Ads played a part

A small selection — honest examples rather than inflated numbers.

Spielmann Berlin studio website
WebSEOGoogle Ads

Spielmann

A full digital rebuild for a Berlin studio — new site, SEO foundation, and Google Ads working together to bring in enquiries.

 Promoneuve marketplace website
WebSEO

Promoneuve

Designed and built a conversion-focused, SEO-ready site for a French online marketplace — set up to turn visitors into leads.

 Plush74 location-scouting platform
WebSEOGoogle Ads

Plush74

Rebuilt and optimised a multilingual location-scouting platform — combining web, SEO, and paid campaigns to reach producers across Europe.
From €300 / month · fixed monthly fee, no percentage of spend

I charge a fixed monthly management fee, not a percentage of your ad budget — so my incentive is to get your campaigns working well, not to push you to spend more. The exact fee depends on what’s involved. Ask me for a clear quote before you commit to anything.

See pricing →
Common questions

Google Ads for coaches Berlin — FAQ

Is a small budget enough for Google Ads to be worth it?+
It depends on your niche and your location, but for coaches and consultants in Berlin, a modest daily budget can be enough to generate enquiries — especially when campaigns are set up carefully from the start. I’ll tell you honestly before we begin if I think the numbers are likely to work for your situation.
What kind of leads can I expect from Google Ads?+
Google Search Ads reach people who are actively searching for what you offer — so the intent is usually higher than with social ads. For coaches and consultants, that tends to mean contact form enquiries, discovery call bookings, or direct phone calls. The quality depends on how well the campaigns and landing page are set up, which is what I focus on.
Can Google Ads send people directly to a booking call?+
Yes — that’s often the best setup for coaches and freelancers. I can link your ads to a booking page, a calendar tool, or a simple contact form, depending on what you use. The goal is to remove as many steps as possible between the search and the enquiry.
How soon will I start seeing results?+
Google Ads can generate enquiries from the day campaigns go live, but the first two to four weeks are usually a learning period — campaigns gather data, I adjust bids and targeting, and performance tends to improve steadily from there. I’ll set realistic expectations at the start so you know what to look for and when.
What does Google Ads management cost, and what do I pay for the ads themselves?+
There are two separate costs: my management fee (from €300 / month, fixed) and your ad budget, which you pay directly to Google. I’ll recommend a starting ad budget based on your goals and the competition in your niche — but you stay in full control of what you spend on the ads themselves.
Related services
SEO Berlin Web Design Berlin Google Ads Berlin Portfolio

Ready to get more clients from Google?

Book a free 30-minute call. I’ll look at your situation honestly and tell you whether Google Ads makes sense — and what a realistic setup would look like for you.

Book a free call →

Straight answers, no hard sell, no obligation.